In partnership with senior branding specialists, I guided the planning, execution, analysis, and presentation of a comprehensive brand audit for the national green energy nonprofit, Institute for Market Transformation. I crafted a user-friendly survey and facilitated conversations with community groups, stakeholders, city counselors and board members to inform the findings of our audit. Once the qualitative research was gathered, I developed a report outlining our processes, key findings and research-driven recommendations to the IMT team.